Primark Christmas Campaign

Prop Sourcing:  Tamzen Grove

Set Designer: Hana Al Sayed

 

Primark Christmas campaign

Primark wanted fun and unusual imagery for their Christmas campaign, utilising oversized candy, gifts and other Christmas decor.

Sourcing and arranging the massive candy and wrapped gifts was really fun! The process of watching the campaign go from idea to reality and come alive was a great experience.